{"id":3167,"date":"2018-11-19T08:30:29","date_gmt":"2018-11-19T06:30:29","guid":{"rendered":"http:\/\/depot-de-marque.com\/?p=3167"},"modified":"2018-11-19T00:29:08","modified_gmt":"2018-11-18T22:29:08","slug":"cafe-obelix-danemark","status":"publish","type":"post","link":"https:\/\/depot-de-marque.com\/en\/cafe-obelix-danemark\/","title":{"rendered":"\"Obelix in Denmark\""},"content":{"rendered":"<h1>\"Obelix in Denmark\" or the condemnation of a themed caf\u00e9<\/h1>\n<p>&nbsp;<\/p>\n<p>The 1st<sup>er<\/sup> last October, <a href=\"http:\/\/trademarkblog.kluweriplaw.com\/2018\/10\/25\/denmark-obelix-ip-right-fell-cauldron-magic-potion\/\" target=\"_blank\" rel=\"noopener\">the Danish High Court has ended a dispute<\/a> that pitted a Copenhagen cafe against Albert Ren\u00e9 publishing. According to the judges, the \"Obelix caf\u00e9\" did indeed violate copyrights as well as trademarks belonging to the publisher of the comic strip. This condemnation may seem belated because the caf\u00e9 has existed since the early 1990s. However, the judges did not rule that the publisher's action was time-barred, in particular the infringement of Uderzo's moral rights.<\/p>\n<p>&nbsp;<\/p>\n<h2>Obelix coffee or the blurred line between counterfeiting and admiration<\/h2>\n<p>The dispute was not only about the name of the caf\u00e9 but also about the decoration of the caf\u00e9, which was strongly inspired by the world of comic books. The walls of the caf\u00e9 were decorated with home-made drawings of Asterix, Obelix, Dogmatix, etc. There were also numerous frames with <a href=\"https:\/\/www.asterix.com\/les-personnages\/\" target=\"_blank\" rel=\"noopener\">drawings from Uderzo and Goscinny's comic strips<\/a>. The owner even went so far as to use the typography developed by Albert Uderzo in \"Asterix\" for the sign of his caf\u00e9.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_3169\" aria-describedby=\"caption-attachment-3169\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/depot-de-marque.com\/wp-content\/uploads\/2018\/11\/Caf\u00e9-Obelix.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-3169\" src=\"http:\/\/depot-de-marque.com\/wp-content\/uploads\/2018\/11\/Caf\u00e9-Obelix.jpg\" alt=\"\" width=\"610\" height=\"381\" srcset=\"https:\/\/depot-de-marque.com\/wp-content\/uploads\/2018\/11\/Caf\u00e9-Obelix.jpg 610w, https:\/\/depot-de-marque.com\/wp-content\/uploads\/2018\/11\/Caf\u00e9-Obelix-300x187.jpg 300w, https:\/\/depot-de-marque.com\/wp-content\/uploads\/2018\/11\/Caf\u00e9-Obelix-200x125.jpg 200w, https:\/\/depot-de-marque.com\/wp-content\/uploads\/2018\/11\/Caf\u00e9-Obelix-400x250.jpg 400w, https:\/\/depot-de-marque.com\/wp-content\/uploads\/2018\/11\/Caf\u00e9-Obelix-600x375.jpg 600w\" sizes=\"auto, (max-width: 610px) 100vw, 610px\" \/><\/a><figcaption id=\"caption-attachment-3169\" class=\"wp-caption-text\">Front of the Obelix caf\u00e9 (source: Yelp)<\/figcaption><\/figure>\n<p>All these efforts show the great admiration the bar owner had for the Obelix character. But this argument was not taken into account by the Danish judges. Above all, they saw this thematic decoration as an infringement of Albert Ren\u00e9's copyright and trademarks. The court went so far as to hold that the owner of the Obelix caf\u00e9 acted in bad faith. According to the court, the owner \"could not have been unaware that there was a right holder with regard to the name and illustrations of Obelix.<\/p>\n<p>&nbsp;<\/p>\n<h2>The \"Obelix\" marks beyond forfeiture and foreclosure<\/h2>\n<p>The Asterix comic strip has been published in Denmark since 1969. The first Danish trademarks protecting the character and the name Obelix date from 1981 and 1985. Albert Ren\u00e9 is also the owner of several European \"Obelix\" trademarks, which include services in class 43.<\/p>\n<h3>No non-use for the catering sector<\/h3>\n<p>The lawyer for Obelix's caf\u00e9 tried to argue <a href=\"http:\/\/depot-de-marque.com\/en\/brand-guide\/action-for-cancellation-due-to-non-use\/\">the non-use of these marks<\/a> for food services. <a href=\"http:\/\/depot-de-marque.com\/en\/brand-guide\/the-obligation-to-use-a-trademark\/\">But the judges felt that the marks were well exploited...<\/a>particularly through the existence of restaurants in the Parc Ast\u00e9rix. In addition, the publisher provided a licensing agreement with a Danish restaurant, under which the latter could use the names of characters from the Asterix universe. The restaurant had thus proposed a children's menu on the theme of the comic strip.<\/p>\n<h3>No passivity on the part of the publisher<\/h3>\n<p>The judges noted that the Obelix caf\u00e9 was well known in the Copenhagen area. It had even been widely advertised nationally. But the lack of prior action by Albert Ren\u00e9 did not constitute passive behaviour, which could justify a foreclosure of the action. For the court, the active monitoring of the Obelix trademarks on the French market showed the publisher's determination to defend its rights.<\/p>\n<p>&nbsp;<\/p>\n<h2>Infringement of Uderzo's copyright and moral rights<\/h2>\n<p>Finally, the judges considered that the use of fictional characters from the Asterix universe constituted an infringement of the rights of Uderzo and Goscinny. They also found that the cartoonist's moral rights had been infringed. Indeed, some of the illustrations in the caf\u00e9 placed the characters in compromising situations (drinking alcohol, sexual acts, etc.).<\/p>\n<p>It would appear that the indecent nature of the infringement played an important role for the judges. They were more lenient towards Albert Ren\u00e9's prolonged inaction. Indeed, the Court considered that the publisher would never have tolerated such use of<a href=\"https:\/\/www.asterix.com\/portfolio\/obelix\/?portfolioCats=32\" target=\"_blank\" rel=\"noopener\">Obelix<\/a>...Asterix and all the other Gauls in the comic strip. So the caf\u00e9 had to change its name at first, and has since closed its doors for good.<\/p>\n<p>&nbsp;<\/p>\n<p>Before you give magic potion to your marks, <a href=\"http:\/\/depot-de-marque.com\/en\/contact\/\">remember to seek professional advice<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00ab\u00a0Ob\u00e9lix au Danemark\u00a0\u00bb ou la condamnation d\u2019un caf\u00e9 th\u00e9matique &nbsp; Le 1er octobre dernier, la Haute Cour danoise a mis fin \u00e0 un litige qui opposait un caf\u00e9 de Copenhague aux \u00e9ditions Albert Ren\u00e9. Pour les juges, le \u00ab\u00a0caf\u00e9 Ob\u00e9lix\u00a0\u00bb a bien viol\u00e9 des droits d\u2019auteur ainsi que des marques appartenant \u00e0 l\u2019\u00e9diteur de la [&hellip;]<\/p>\n","protected":false},"author":4666,"featured_media":3168,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[149,94,48,148,132,56,150],"class_list":["post-3167","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-contrefacon","tag-asterix","tag-conflit","tag-contrefacon","tag-danemark","tag-droit-dauteur","tag-monopole","tag-obelix","post-wrapper","thrv_wrapper"],"_links":{"self":[{"href":"https:\/\/depot-de-marque.com\/en\/wp-json\/wp\/v2\/posts\/3167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/depot-de-marque.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/depot-de-marque.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/depot-de-marque.com\/en\/wp-json\/wp\/v2\/users\/4666"}],"replies":[{"embeddable":true,"href":"https:\/\/depot-de-marque.com\/en\/wp-json\/wp\/v2\/comments?post=3167"}],"version-history":[{"count":0,"href":"https:\/\/depot-de-marque.com\/en\/wp-json\/wp\/v2\/posts\/3167\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/depot-de-marque.com\/en\/wp-json\/wp\/v2\/media\/3168"}],"wp:attachment":[{"href":"https:\/\/depot-de-marque.com\/en\/wp-json\/wp\/v2\/media?parent=3167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/depot-de-marque.com\/en\/wp-json\/wp\/v2\/categories?post=3167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/depot-de-marque.com\/en\/wp-json\/wp\/v2\/tags?post=3167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}